Dr. Keith D’Amelio
Heretic Performance
Dr. Keith D’Amelio is a leader in the realm of human performance. With a PhD in applied sports science and an extensive background in elite sports, including roles with such organizations as the Boston Celtics, Toronto Raptors and Stanford University as well as Nike. Keith stands squarely at the intersection of performance optimization, technological innovation, and the evolving landscape of human performance.
A pioneer in leveraging technology and data-driven methodologies, Keith has catalyzed industry-wide adoption of cutting-edge approaches. His influence extends beyond one sport, working with athletes, teams, and organizations spanning the NBA, MLB, NBA Players Association, WNBA, NWSL, NFL, EPL, AFL, as well as within the business and start up world, showcasing his ability to drive innovation and progress across diverse sectors.
As the former Director of Athlete Performance at Nike, Keith led transformative initiatives to support Nike’s elite athletes and teams and drive innovation across the organization. His leadership in this role underscored his commitment to pushing the boundaries of human performance through focused exploration. Now as an investor, advisor, and consultant for both sporting organizations and companies, Keith empowers teams and enterprises with his unique approach and profound understanding of organizational dynamics.